ESSENTIALS OF TRADEMARKS AND
DNFAIR COMPETITION
Full of valuable tips,
techniques, illustrative real-world examples, exhibits, and best practices, this handy and
concise paperback will help you stay up to date on the newest thinking, strategies,
developments, and technologies in trademarks and unfair competition.
"This is an
extremely well-conceived, clearly written, and authoritative presentation of several
related intellectual property disciplines. It will be valuable both to business executives
and nonspecialized lawyers. Serious readers should get up to speed rapidly because Ms.
Shilling focuses on the real issues in an effective, user-friendly manner."Robert
Goldscheider, Chairman, The International Licensing Network
"Dana Shilling has
written a work that should be the new, first stop for junior associates or experienced
general practitioners alike delving into their first serious engagement with the law of
trademarks and unfair competition. In a terse but accessible style she has touched on most
of the major issues in these developing areas and has done so with a minimum of jargon,
'inside baseball,' and bias in an area rife with vested litigation and economic interests.
No other book presently available fits quite this niche." Ronald D. Coleman,
Partner, Intellectual Property Department, Gibney, Anthony & Flaherty LLP
DANA SHILLING is the author
of more than twenty books, including Lawyer's Desk Book, Eleventh Edition, 60 Minute
Financial Planner, The Complete Guide to Human Resources and the Law, and Financial
Planning for the Older Client, Fifth Edition. Her articles on legal and financial issues
have appeared in such magazines as Vogue, CFO, Working Woman, Cosmopolitan, Aging Today,
Estate Planning Studies, and others.
272 pages