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CRITICAL FINANCIAL ISSUES: FINANCIAL TIMES BRIEFINGFINCH B.wydawnictwo: PEARSON ED, 2010, wydanie Icena netto: A concise and pithy reference guide that gives senior managers and executives powerful, practical and accessible guidance on everything they need to know about running a profitable, cash generating business unit offering real shareholder value. For non-financial executives in a key functional or general management position it’s important to understand the critical financial issues that affect their business unit. This book will give you an understanding of these financial issues so you can understand the impact they will have on your operational decisions, as well as be able to recognise when they are taking risks and how to evaluate those risks. Structured in the series format of the Financial Times Briefing series, concise, pithy and to the point, these books offer: o Powerful, practical advice to help executives make essential business decisions. o A concise and focused overview to give executives the crucial information they need. o Special design to help busy business leaders get the knowledge they need, fast. Table of Contents
Introduction PART ONE In brief 1 The executive précis Introduction 2 What is it and what do I need to know? Introduction Adjustments to cashflow The clarity of cash Liquidity Shareholder value The efficient market hypothesis Why accounts don’t help in valuation Profit improvement Capital allocation Financial risk 3 Why do it? The risks and rewards Cashflow Liquidity Shareholder value Profit improvement Capital allocation 4 Who’s doing it and who has done it? Introduction and examples What do success and failure look like? Identifying success PART TWO In practice How to assess the critical finance issues 5 How to do it – the critical finance issues Cashflow choices Liquidity Shareholder value Profit improvement Capital allocation Financial risk 6 How to measure the critical finance issues Cashflow Liquidity Other indicators Shareholder value Profit improvement Capital allocation Financial risk 7 How to manage the critical finance issues Cashflow management Shareholder value Profit improvement Capital allocation Financial risk 8 How to justify addressing the critical finance issues – the business case Introduction 9 How to talk about the critical finance issues Involving all employees Profit improvement through collaboration The language of capital allocation Talking about financial risk PART THREE Intervention 10 Executive intervention What questions should I ask? When is my intervention needed? What are the make or break decisions? What levers should I pull? How do we know whether we’ve succeeded or failed? PART FOUR In depth 11 Additional resources Books Online references Advisers and consultants Courses Index 176 pages, Paperback
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