Expanded, updated, and more relevant than ever, the bestselling business classic by two
internationally renowned management theorists shows how companies of any size in any
industry can seize opportunities in the post-bubble economy.
Lean Thinking begins by helping listeners to identify value, asking, "What does
the customer really want?" instead of "What can we try to convince the customer
to accept?" Lean thinkers then identify the value stream every step required to
move a specific good or service from initial concept into the hands of the customer
for each product and ask if each step really creates value. Those that don't the
great majority are then removed, and the remaining steps are conducted in
continuous flow at the pull of the customer, as the firm manages toward perfection. As a
consequence, lead times, costs of all sorts, and defects shrink, while responsiveness to
customer needs and selling prices increase.
In an economic downturn, many companies are searching desperately for a sustainable
formula for renewed growth and success. Lean Thinking is that formula -- a proven
blueprint and specific action plan that will help any company stabilize its position and
grow steadily while better serving its customers, employees, suppliers, and investors.
396 pages