Change on the Run
All firms have been through
significant transformation in the last two decades, but the pace will continue to increase
in the emerging world fo e-business. So how do companies win in the race to change?
Leaders in the e-world will use the ability to transform their organizations as an
offensive competitive weapon, no longer just changing in reaction to events, but actively
seeking 10 create even ore turbulence and so upset their competitors. There are strong
indications that this is just what firms such as Cisco are attempting to do.
To conduct an offensive
change strategy, or even to survive in such a world, leaders and managers throughout the
organization must have transformation skills as a fundamental part of their kit bag.
change on the Run: Competing Through e-Leadership shows how to eate a cadre of individuals
who are ready, willing, and able to take on the career challenge of running a significant
change in a turbulent environment. But you cannot stop the world while you change the
business. Successful transformational leaders are able to manage all-encom-passing change
while keeping the business running at full tilt. How do they do it? Change on the Run
explains how to apply six key lead-ship skills that drive extraordinary results in the
turbulent e-businesss world.
Get the 60 percent premium
enjoyed by firms skilled in complex change, by applying appropriate approaches to
different types of change.
Make profits resilient to
turbulence and maintain shareholder value while managing disruption.
Speed up communication and
results, even saving up to 50 per-cent in total time elapsed for implementation of your
strategic vision.
Learn how to harness the
market-facing experiences of every individual, crucial in fast-moving, knowledge-intensive
e-business. Build critical change agent skills throughout the organization, elim-nating
the top problem in making change happen. Embed leadership practices that have saved major
corporations bll-ions of dollars.
More than a book. Change on
the Run is also an electronic experience. o to www.changeontherun.com to start to
experience the trans-rmation to the e-world. The website features: Change on the Run: The
CEO Game, an e-game in which players transform their virtual business as they compete in
the marketplace. This head-to-head competitive experience played in real time caches
holistic concepts such as business strategy in a memorable and intensely engaging way.
Links to the web-based,
comprehensive, benchmarked leadership practices inventory mentioned in the book. This tool
will help you mild strong leadership skills throughout your organization. Other ideas that
will help you think about transformational issues.
235pp