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COMPETITION AND COOPERATION IN THE MANAGEMENT THEORY AND PRACTICE
JEDYNAK P. ED. wydawnictwo: WYD UJ, 2014, wydanie I cena netto: 64.60 Twoja cena 61,37 zł + 5% vat - dodaj do koszyka Competition and Cooperation in the Management Theory and Practice
Present organizations in order to maintain market competitiveness have to take
numerous actions which can be assigned to two categories: competing, cooperating.
Parallel competition and cooperation can be regarded as an element of current paradigm
in management sciences (it’s named coopetition).
The present publication includes an analysis of selected activities of organizations
oriented towards competition and cooperation.
Piotr Jedynak, INTRODUCTION 7
Piotr Jedynak, CSR PRACTICES AND COMPETETIVENESS OF THE COMPANY IN B2B MARKET
11
Natalia Dudzińska-Korczak, Aneta Lipińska, Małgorzata Budzanowska-Drzewiecka, THE
SPECIFICITY OF CORPORATE SOCIAL RESPONSIBILITY ACTIVITIES IN THE POWER SECTOR – THE
REVIEW OF THE IMPLEMENTED ACTIVITIES 29
Małgorzata Budzanowska-Drzewiecka, Natalia Dudzińska-Korczak, Aneta Lipińska,
CORPORATE SOCIAL RESPONSIBILITY ACTIVITIES IMPLEMENTED BY COMPANIES IN THE POWER SECTOR IN
THE OPINION OF INDIVIDUAL CUSTOMERS 51
Monika Jedynak, USING KAIZEN TO IMPROVE COMPETITIVENESS OF SUPPLIERS
73
Małgorzata Budzanowska-Drzewiecka, Aneta Lipińska, THE COMPETITIVE AND
COOPERATIONAL ACTIVITIES OF COMPANIES ON THE INTERNET IN THE LIGHT OF POLISH
RESEARCHERS’ STUDIES – AN ASSESSMENT OF METHODOLOGIES 91
Natalia Leniec, BRAND AND ITS COMPETITIVE POTENTIAL IN THE POLISH JEWELRY MARKET
111
Natalia Leniec, PACKAGING AND ITS ROLE IN THE POLISH CONFECTIONERY MARKET
135
Kinga Bauer, RESTRUCTURING VENTURES IN COMPANIES AT RISK OF BANKRUPTCY
155
Anna Dyląg, COOPERATION – COMPETITION. PSYCHOLOGICAL PERSPECTIVE 175
Irena Świątek, COMPETITION-ORIENTED ORGANIZATIONAL CULTURE AS A FACTOR FOSTERING
THE DEVELOPMENT OF WORKAHOLISM 193
Magdalena Jaworek, COOPERATION AND COMPETITION AS ELEMENTS OF INDIVIDUAL AND
ORGANIZATIONAL VALUE SYSTEM AMONG MIDDLE TOP MANAGERS – PILOT STUDY 211
Zofia Łącała, THE GLASS CEILING PHENOMENON AS A BARRIER TO COMPETITIVENESS IN
THE PROMOTION OF WOMEN IN THE UNIVERSITY ENVIRONMENT 221
244 pages, Paperback
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